Fundraising optimism is growing as we enter the second half of 2024. The environment continues to be competitive across the board, especially for emerging managers. According to Pitchbook, established funds have secured 77% of fund value YTD. Though conditions are still tougher than in previous years, LPs are slowly starting to deploy again.
Engage your founders and LPs through the power of events! Discover the types of events that create lasting relationships, build your firm’s reputation, and give you the best bang for your buck. Plus, get tips on keeping your audience engaged before, during, and after events, and learn how to leverage post-event feedback effectively from our special guest speakers, Rachel Mackey, Founder of Rachel Does Content, and Lauren Young, Head of Network Operations at Union Square Ventures.
Are you considering making a fund administrator transition but feel nervous about how the process will impact your firm or LPs? Or would you like help figuring out where to begin? Learn how to nail the process with our VC Best Practices for Transitioning Fund Administrators led by Strut’s Finance Directors, Lauren McDavid and Matt DiNardo.
When it comes to raising your firm’s visibility, nothing moves the needle like some good PR. If you’re an emerging manager and recently closed a fund, now is the time to get your story out. While publishing a press release may still be considered a formality, you can make quite a splash by offering a journalist the exclusive on your story before you release it and before the news comes out anywhere else.
In the current venture capital climate, companies have more options, and investors must compete to see the best deals, win them, get bigger allocations than their peers, and achieve a return on investment. This competition has created a critical need for investors to differentiate themselves. Those early in their venture capital career trying to establish a track record, and emerging managers who’ve not yet reached legacy fund status, have to work even harder to rise above the rest, let alone to become a legacy fund themselves.
For today’s emerging manager, attracting the best founders and LPs to join on your quest is a critical piece of your fund journey. In order to do this successfully over the long-term, you must address the one thing so many others run from: Marketing. Yes, good old-fashioned getting the word out! While at the end of the day, word-of-mouth referrals will be the most valuable source of quality deal flow, there are some fundamental bases to be covered when it comes to raising your visibility in the venture capital ecosystem, whether through social media, creating blog content, or hosting events. Below is a quick crash course every emerging manager should take when thinking through their fund’s marketing strategy.
The venture capital landscape is more competitive than ever before, and knowing how to fundraise is—and always will be—a vital skill. Luckily, we've brought A-game knowledge to your table for our Fall 2022 VC Fund Operations Bootcamp: Rebecca Mitchem, Partner at Neotribe Ventures, and Tom Ferguson, Managing Partner at Burnt Island Ventures.
As partners in emerging funds, Rebecca and Tom know firsthand what it takes to raise capital. Tom’s Burnt Island Ventures, born out of both passion and necessity, was created to support founders who are tackling the global water crisis head-on and attempting to mitigate the effects of climate change. Fundraising for thesis-driven capital presents a unique subset of challenges and Tom will share his lessons learned along the journey.
Rebecca currently co-leads Neotribe’s inaugural growth stage fund, Ignite (which launched in 2021). But she got her start on the other side of the fence at JP Morgan, where she spent nearly a decade. She has experience evaluating, and deploying capital into, both VC funds and startups. Rebecca has built her career in this category and brings a polished insider’s perspective to the VC fundraising landscape.
With these two joining forces to answer all of your burning fundraising questions, this is an AMA not to miss. The course begins on September 27th—reserve your spot today!
Watch out, world: We’re back with the second cohort of our VC Fund Operations Bootcamp! This program kicks off on September 27th and runs for 8 weeks, concluding on November 15th. If you’re a solo fund manager, emerging fund manager, curious angel, or considering starting your own fund, this course is for you!
